Google Page Speed Reports – Check loading times in the Search Console!

Google Page Speed Reports – Check loading times in the Search Console!

From now on, the new Google Page Speed Report feature will be rolled out in the Google Search Console to check the speed of your website. Find out what’s new and what you can do with it for your website in this article.

Already in May 2019 Google had announced the Page Speed Reports. Now Google has published the function. The reports provide important information on the loading time (i.e. speed) of the website, more precisely on individual (sub-)pages of a website.

The data comes from the CrUX report, the Chrome User Experience Report from Google. Anonymous user data is collected and evaluated. Page Speed Reports are still declared as “experimental”, but can already provide some helpful hints for users of the Google Search Console.

What can I do with Google Page Speed Reports?

There are already many tools that measure the speed of your website and suggest improvements. Google has published its own tool: PageSpeed Insights. You can simply enter the URL of your website and after a short analysis you will receive a detailed list.

In contrast to the already existing tools, the page speed reports show whether a single (sub-)page of your website has a problem with the loading time. The complete website is not always slow. A simple example: If an iFrame with an invalid URL is loaded on a subpage, PageSpeed Insights cannot find out. But the new feature can show you this page exactly, you can fix the error and everything is fine again.

So you get another possibility to make your visitors visit your website as pleasant as possible. Your visitors will thank you!

Google Search Console Overview Page Speed

Google has made a split between mobile devices (smartphone, tablet) and desktop. For good reason. For some time now, the loading time of the mobile version of a website has been a decisive factor for a good ranking.

How can I evaluate the reports?

As mentioned earlier, Google has split up mobile devices and desktop devices. Both should be kept in mind, with a slightly higher speed priority for mobile devices.

Google Search Console Overview Desktop

If you click on one of the two categories, you will get such an overview. Two values are written out and measured by Google:

  • FCP: First Contentful Pain – is the time until the page is rendered (loaded).
  • FID: First Input Delay – is the time until the page can process a user interaction.

Google has divided it into “Slow”, “Moderate” and “Fast”. The following values must be met in order to maintain the respective levels:

FastModerateSlow
FCP< 1 second< 3 seconds>= 3 seconds
FID< 100 milliseconds< 300 milliseconds>= 300 milliseconds

If you now notice a problem on one of your pages, you can select the entry and analyze it with a simple click via PageSpeed Insights (marked green) and fix the error. Once this is done, you can trigger an error check (grey button).

Google Search Console Detail view

Google itself recommends on their support page that pages classified as “slow” should be corrected. Pages classified as “moderate”, on the other hand, can be improved, but is not so important here.

[…] we recommend fixing everything considered “slow.” URLs considered “moderate” could be improved, but are less important to fix than slow pages. […]

https://support.google.com/webmasters/answer/9205520?ref_topic=7440006#about_data

Any unanswered questions? No problem, just write a comment or maybe the article from the Search Console Help will help you.

Conclusion

With this update the Search Console has got one of the long awaited functions and should always be kept in mind. A short loading time is a big advantage if you want your website to appear higher up in the search results. If you’d like to know more details about how the reports are evaluated, you can read all about it in the Search Console Help.

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